This course offers an alternative approach to building your business plan, along with a candid discussion of the "dark side" of being an entrepreneur.
Learning Objectives
- Learning Outcomes
- This course will prepare you to:
- Learn the key elements and components of a traditional MBA while looking strategically at an organization from a holistic perspective to improve business planning and decision-making.
- Recognize how different business processes drive results as well as identify the effective use of key performance indicators to motivate, measure, evaluate, and improve results.
Major Topics
Why current business plans that focus primarily on the numbers is the wrong approach;People, Opportunity, Context, Risk and Reward;The dark side of being an entrepreneur;Lead generation strategies