This event is free to MACPA Accounting Educator Members - if you have any issues please reach out to team@MACPA.ORG. This discount will be taken at check out.
Building on the June session, this program shifts from introducing the EYARC GenAI enhanced professionalism framework to demonstrating how EYARC content can be applied across the accounting curriculum. We will explore how EYARC resources support learning across the accounting domains, with a focus on strengthening analytical thinking, professional judgment, ethical decision-making, and communication skills.
Throughout the session, we will highlight immersive, real-world cases and assignments that use authentic data and scenarios to bring the profession to life. These examples highlight the breadth of the accounting profession for students. For faculty, we’ll demonstrate how GenAI can be thoughtfully integrated alongside data, analytics, and foundational accounting concepts to create interactive learning experiences that resonate with students.
The emphasis will be on how faculty can move beyond coverage to application by using content that engages students in decision-making, problem-solving, and professional context, whether in introductory or advanced courses.
Participants will see practical examples and leave with ideas they can adapt directly to their own courses, regardless of discipline or experience level with GenAI.
Associate Director
EY
As the Program Director of EY’s US Academic Resource Center (EYARC), Joni leads and manages programs that support higher education through curriculum resources. She plays a key role in providing faculty with insights into leading edge issues impacting the accounting profession.
Joni’s 25 plus year career has been almost exclusively with EY. Previously, she served as EY’s US Campus Recruiting Solutions Leader, as well as a West Region campus recruiter and leader. She joined EY in October 1999 in the Salt Lake City Assurance practice.
Joni serves on both Brigham Young University’s and the University of Utah’s School of Accounting Board of Directors. As a former auditor, talent acquisition leader, and active board member in higher education, she brings deep knowledge of accounting education and the professional services field.
On a personal note, Joni is a devoted wife and mother with a deep appreciation for travel and cultural exploration. A lifelong dancer, she has performed in more than 65 countries, including appearances at the 2002 Winter Olympics and the World Cup.
Joni holds a Master’s of Accountancy and a BS from Brigham Young University.