Learn to use strategy concepts and tools to determine a vision and make strategic decisions using the suitability, feasibility, accessibility framework, and blue ocean strategy.
Learning Objectives
Recall the concept of strategy and its role in ensuring successfuland sustained organisational performance.; Identify the concept of strategy and its role in ensuring successful and sustained organisational performance.; Recognize how blue ocean strategy thinking could be a tool forbuilding strategies that provide competitive advantage.
Major Topics
Concept of strategy; Strategic optimization with SFA; Blue Ocean Strategy