Instructor
Jennifer Elder
Instructor
Jennifer is a Visibility Strategist working on your team’s professional brand, communication and connection skills to immediately influence and impact your organization’s success. Transform your accounting and finance professionals to admired advisors.
After 15 years as a CFO in manufacturing, construction, and services, Jennifer understands the difference between information and influence. As a keynote speaker Jennifer is known for being energetic and enthusiastic. She has presented to over 15,000 people in 48 states and 6 countries. She makes the complicated simple, practical and profitable.
Jennifer is the co-author of “Faster Disaster Recovery” published in 2019 by John Wiley and Sons. CPA Practice Advisor named Jennifer one of the Top 25 Women in Accounting in 2018. She was also named “2015 Woman to Watch” by the AICPA and MACPA. Jennifer has been awarded Outstanding Facilitator by the AICPA multiple years.
Jennifer earned the designation of Certified Speaking Professional (CSP), making her one of the only 10 people worldwide who hold both the CPA and CSP designations. Jennifer is Certified Virtual Presenter through e-speakers.
The world has changed, but has your finance department changed with it or are they doing the same things the same way they always have? Being technically competent is no longer enough; you have to be able to connect with people throughout your
organization. In this session, we will cover definition and characteristics of strategic leadership. We will review 15+ roles to enhance: your position in the organization, your interactions with other departments, and your strategic role in your organization. These
strategic roles will help move you and your department into the future; go from being a disliked cost center to an appreciated, value-adding resource within your organization. This course is designed to build on what you are already doing right and add specific
steps you can implement immediately to have a positive impact on your organization's future.
• Define what it means to be strategic
• Identify opportunities to add value throughout your organization
• Identify roles to enhance your strategic skill set and improve how others see you in the organization
• Identify roles for developing strategic skills in your subordinates, team-mates, and coworkers
• Are you in danger of obsolescence? Why we need to change
• The elements, behaviors, and characteristics of strategic thinking
• 33 Future-focused roles
• Elevating yourself
• Working with others
• Adding value to the organization
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Members of the finance team